Google has ended its mass purchase of cheap carbon offsets and thus stopped claiming that its operations are carbon neutral,…
Google has ended its mass purchase of cheap carbon offsets and thus stopped claiming that its operations are carbon neutral, according to the tech giant’s latest environmental report. The company now aims to reach net-zero carbon emissions by 2030.
The Alphabet Inc. unit has claimed that it’s been carbon neutral in its operations since 2007. The status was based on purchasing carbon offsets to match the volume of emissions that were generated from its buildings, data centers and business travel. But in its latest report, the company states: “Starting in 2023, we’re no longer maintaining operational carbon neutrality.”[…]
The changes to its carbon credits purchase strategy have coincided with Google and Big Tech’s push on artificial intelligence, which a Bloomberg News investigation has shown is extremely resource intensive. As a result, Google’s total planet-warming emissions in 2023 are 48% higher than 2019. In that period, its total energy consumption has doubled. It’s a similar story for Microsoft, which has seen primarily its AI activities cause emissions to rise by 30% relative to 2020, even as it still aims to be carbon negative by 2030.
8 July 2024