Today, we do not deem ourselves subjugated subjects, but rather projects: always refashioning and reinventing ourselves. A sense…

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Today, we do not deem ourselves subjugated subjects, but rather projects: always refashioning and reinventing ourselves. A sense of freedom attends passing from the state of subject to that of project. All the same, this projection amounts to a form of compulsion and constraint — indeed, to a more efficient kind of subjectivation and subjugation. As a project deeming itself free of external and alien limitations, the J is now subjugating itself to internal limitations and self-constraints, which are taking the form of compulsive achievement and optimization.

Psychopolitics:Neoliberalism And Technologies Of Power By Byung Chul Han : Byung Chul Han : Free Download, Borrow, and Streaming : Internet Archive